What are ‘smart labels’ and how have these new technologies impacted the way that businesses produce labels? In this article, we’ll look at the main technologies underpinning smart labels and how you can respond to new market demands through your print services. Finally, how easy is it to implement smart labels?
Flexible packaging substrates, including wraps, envelopes, pouches, and sachets, have changed the face of the consumer goods industry. The ability for retailers to adapt their packaging to various forms and functions has redefined the way that many products are packaged, produced, marketed, and consumed. These changes demand a proactive response from print management businesses to meet the challenges and opportunities produced by this packaging trend.
In a fast-paced and interconnected world, demand is soaring for advanced and intelligent solutions that can help businesses to improve their efficiency and reduce costs.
Despite the cost-of-living crisis, research suggests that today's consumers are more willing than ever to pay higher prices for sustainable packaging.
In many areas of business, innovation is key to remaining at the forefront of your company’s sector and quickly meeting customer demands. Printing is no exception, with hybrid printing proving to be one of the most exciting and impactful developments in recent years.
The textile label printing industry is already experiencing rapid change, and these advances are unlikely to slow down in the next few years. As consumer preferences evolve and demand for sustainable printing solutions rises, label printing businesses need to be at the sharp end to adapt to new trends and remain agile in a market that is continuously changing.
