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The Softly-Softly Approach Brings Family Together

Posted by James Thomas on Jan 23, 2019 12:42:05 PM

The Softly-Softly Approach Brings Family Together

Check out this article from our good customer Last Bros Ltd. A very interesting development for them - merging and investing for their future.

Gently does it,” says Dean Latchford – a good adage when the company you work for thinks of consolidating different strands of business by merging into one identity.

The sales and marketing executive at Last Bros (Allprint) was brought into the label and tabbing specialist as part of its drive to merge the two aspects of the business into one.

“You need to be a little careful,” he explains. “The motivation that drives mergers can be complex and occasionally flawed. Merging parts of a company can be driven for the wrong reasons. Staff differences, for example, can be underestimated or even ignored. It’s a mistake to assume some of the issues are easily overcome and businesses that fail to recognise this may end up regretting it.”

Read the full article at www.printweek.com

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